Social Media Manager
Location | Dar es Salaam, Tanzania, United Republic of |
Date Posted | August 26, 2023 |
Category | Management IT / Information Technology |
Job Type | Full-time |
Currency | TZS |
Description
The Opportunity
As we strengthen our brand and awareness, we want to make Kayros Games more vocal across all our African markets. We are looking for a versatile and creative social media manager who will help us craft powerful and differentiating pieces of content to promote Kayros, educate, and engage with our communities of gamers.
What You'll Do
Be able to create and implement a social media strategy across multiple channels
Have a thorough understanding of social media and trends (particularly Twitter, Youtube, Linkedin, Instagram and TikTok)
Have a strong grasp on what types of content and style perform well on individual platforms
Have managed brand social media accounts previously, demonstrating an ability to create engaging content, drive follower engagement and audience growth
Work closely with the Marketing team to review all content and ensure alignment with brand strategy and guidelines
Have an understanding of gaming content
Think outside the box when it comes to creating content. You don’t shy away from challenging the norm, being in people’s faces and creating bold and playful content
Social media
Identify and outreach to potential partners including gamers, live streamers, media and influencers
Manage brand relationships with key gamers, content creators and influencers
Plan, ideate and execute social media strategies throughout the calendar year that reaches and engages new audiences
Own and implement a content calendar for all Kayros social media channels, ensuring content is planned monthly in advance and aligns with the overarching social media strategy
Co-ordinate the briefing and execution of all social media content with the copywriting and design teams where their support is required
Create, schedule and post Instagram content for both an always-on engagement strategy, as well as developing campaign content around key calendar themes
Create and post TikTok content that reflects brand values with a focus on producing trending and viral content
Required profile for job ad : Social Media Manager
Required Skills
3+ years experience working in social media, content creation, influencer management or similar
Understanding of social networking
Self-starter, you’re confident single handedly undertaking tasks, managing timelines and delivering high quality work
Impeccable writing and editing skills with a passion for storytelling & creativity while having meticulous attention to detail.
A passion for telling captivating stories through words, and an understanding of how copy and design work hand-in-hand
Good knowledge of pop culture and new social trends (e.g. TikTok) across different markets in Africa/Europe
Curious, versatile and ability to execute fast & well
Nice to have
Interest or previous experience in gaming and/or crypto space
Experience working in a fast-growing tech start-up environment
Good ability to multitask and manage priorities of various stakeholders in a large organization
Content creation experience on personal social media (Twitter, LinkedIn, Instagram, TikTok, Youtube)
Skills in video creation & editing