About the job

Pine Tree is a homegrown creative advertising agency in UAE & India specializing in Branding, Digital marketing, Media Production, and other advertising solutions. We offer services backed by decades of experience from professionals who worked with blue-chip agencies in the Middle East. Result-oriented communication strategies and cost-effective execution are our strong forte.

The Role

Your Responsibilities Will Include

• Brainstorm creative ideas and concepts for marketing campaigns, ensuring the copy aligns with the campaign's objectives.
• Work closely with clients and account managers to understand their goals, target audience, and messaging requirements.
• Review and edit copy for accuracy, grammar, and consistency with brand guidelines.
• Conduct research to stay informed about industry trends, competitors, and client-specific topics.
• Our ideal candidate excels in content creation across diverse social media platforms, including posts, captions, tweets, and stories, as well as crafting compelling marketing materials such as website content, blog posts, email campaigns, and print materials, with the added ability to create captivating scripts for commercial ads.
• Collaborate with the social media team to develop content calendars and strategies that drive engagement and brand awareness.
• Partner with designers to incorporate visually appealing elements into social media posts.
• Track and analyze the performance of social media content, adjusting strategies based on data insights.
• Stay current with social media trends, algorithm changes, and emerging platforms to drive innovation in our social media strategies.

Ideal Profile

• Bachelor's degree in Marketing, Communications, English, Journalism, or a related field.
• Proven experience as a Copywriter and Social Media Content Writer, with a diverse portfolio showcasing your relevant work.
• Exceptional writing, editing, and proofreading skills.
• Creativity and the ability to think strategically.
• Strong attention to detail and commitment to meeting deadlines.
• Proficiency in content management systems and social media management tools.
• Familiarity with social media analytics and reporting.
• Ability to work collaboratively in a fast-paced team environment.
• Enthusiasm for advertising and a dedication to delivering outstanding results for clients.
• Previous experience in a big advertising agency will be a plus point for hiring

What's on Offer?

• Opportunity within a company with a solid track record of performance
• Fantastic work culture
• Work alongside & learn from best in class talent