Software Development GTM Specialist

at Braintrust
Location Dar es Salaam, Tanzania, United Republic of
Date Posted June 3, 2024
Category IT / Information Technology
Software Development
Job Type Full-time
Currency TZS

Description

About the job

Job Description

Why Shrine Exists

Shrine creates software solutions for our clients as well as for us internally. We see in the software development industry a lack of focus on solving long-term problems and driving business value with solutions for clients. We thrive on changing how things are done in this space and this is exemplified by us living our Core Values.

Expectations for You

  • Demonstrate a proactive approach to driving go-to-market (GTM) efforts.
  • Show willingness to get hands-on with implementation once strategy is set.
  • Work autonomously while maintaining alignment with company goals.
  • Provide insightful market feedback and adapt strategies accordingly.
  • Maintain a results-oriented mindset with a focus on lead generation and client acquisition.
  • Exemplify Shrine Core Values in all internal and external interactions

Your Responsibilities

  • Develop and execute comprehensive GTM strategies for our software development offerings by quarterbacking the strategy and adapt based on market feedback.
  • Drive us to identify services/market fit for new offerings with an experimentation mindset.
  • Collaborate with leadership team to ensure alignment with market needs and customer expectations.
  • Utilize and select appropriate GTM playbooks and distribution channels, testing outreach methods.
  • Conduct market research in a B2B capacity to identify opportunities and threats.
  • Create and manage service launch plans, including timelines, marketing materials, and sales enablement tools.
  • Collaborate with sales and marketing teams to develop compelling messaging and positioning for services.
  • Monitor and analyze customers post-sales, making recommendations for improvements and adjustments.
  • Provide training and support to sales teams to ensure they are well-equipped to sell new services.
  • Communicate necessary information from the executive team to ensure successful GTM efforts.
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