Social Media Marketing Specialist
Location | Arusha, Tanzania, United Republic of |
Date Posted | July 15, 2021 |
Category | Advertising Sales and Marketing |
Job Type | Full-time |
Currency | TZS |
Description
About the job
Open to Tanzanian and Kenyan Nationals who are willing to work in Tanzania
Social Media Marketing Job Purpose:
Combines marketing and social media management skills to architect and enhance company social media presences, including interacting with customers, promoting brand-focused interactive and engaging content, and expanding opportunities for revenue. Works with social media team members to create innovative social media campaign.
Social Media Marketing Job Duties:
- Creates marketing and social media campaigns and strategies, including budget planning, content ideation, and implementation schedules
- Ensures brand consistency in marketing and social media messages by working with various company department members, including advertising, product development, and brand management
- Provides training and guidance to social media and marketing team members on social media implementation best practices and strategies
- Collects customer data and analyses interactions and visits, plus uses this information to create comprehensive reports and improve future marketing strategies and campaigns
- Reports progress to senior marketing management
- Grows and expands company social media presence into new social media platforms, plus increases presence on existing platforms including Facebook, LinkedIn, Twitter, and Instagram
- Researches and monitors activity of company competitors
- Creates and distributes engaging written or graphic content in the form of e-newsletters, web page and blog content, or social media messages
Social Media Marketing Skills and Qualifications:
Diploma in Communications or Marketing, One to Two Years of Experience with Social Media Management, Marketing Experience, Content Creation, Copywriting, Graphic Design, Web Design and Strategy, Data Collection and Analysis, Technology Skills, Strong Verbal and Written Communication Skills, Attention to Detail, Self-Motivated, Creative Problem-Solving Skills, Experience with Major Social Media Platforms
Remarks
This job description is subject to changes, thus additional duties may be added at any time due to any circumstances. All duties and requirements stated are essential job functions. This job description in no way states or implies that these are the only duties to be performed by the staff occupying this position. Staff members may be required to perform other job-related duties by their supervisor.