Marketing Officer

at Kay Bouvet Engineering
Location Dar es Salaam, Tanzania, United Republic of
Date Posted September 30, 2023
Category Sales and Marketing
Job Type Full-time
Currency TZS

Description

As a Marketing Officer, you will play a vital role in supporting the company's marketing initiatives in Tanzania. You will develop and execute marketing campaigns that promote our products, enhance brand visibility, and drive business growth. This is an exciting opportunity for an ambitious individual to gain hands-on experience in the heavy machinery sector and contribute to the company's success.

Key Responsibilities:

  • Become well versed with the company profile, products and capabilities
  • Conduct market research to identify customer needs, preferences, and trends, providing insights that inform marketing strategies.
  • Research and identify potential opportunities for the company in Tanzania
  • Visit identified companies and introduce them to Kay Bouvet's products and profile. Arrange meetings with senior management
  • Support the creation of compelling marketing collateral, including brochures, presentations, videos, and online content
  • Execute digital marketing campaigns, including social media management, email marketing, and content creation.
  • Assist in organizing and participating in industry trade shows, exhibitions, and events to showcase our products and network with potential clients.
  • Provide administrative support, including budget tracking, invoice processing, and coordination of marketing materials.

Required profile for job ad : Marketing OfficerRequirements

  • Bachelor's degree in Marketing, Business, Communications, Engineering or a related field.
  • 1-2 years of relevant marketing experience, preferably in the manufacturing industry or related sectors.
  • Strong written and verbal communication skills, with the ability to craft engaging and persuasive content.
  • Familiarity with digital marketing platforms, including social media, email marketing, and content management systems.
  • Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and basic graphic design tools.
  • Strong organizational skills and attention to detail, with the ability to manage multiple tasks and projects simultaneously.
  • Self-motivated, creative thinker with a passion for marketing and staying up-to-date with industry trends.
  • Willingness to travel to attend industry events and trade shows.
  • Proactive attitude to achieve results
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