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Marketing Manager

at Priority Marketing Al
Location Dar es Salaam, Tanzania, United Republic of
Date Posted July 8, 2023
Category Management
Sales and Marketing
Job Type Full-time
Currency TZS

Description

About the job

Job Title: Marketing Manager - AI-Focused Marketing Agency

Location: Flexible Remote Work

Salary: $150,000 per annum

Company Overview:

We are a fast-growing startup AI-focused Marketing Agency, revolutionizing the marketing landscape with cutting-edge artificial intelligence technologies. Our mission is to help businesses leverage the power of AI to drive customer engagement, enhance brand visibility, and optimize marketing strategies. With a dynamic and innovative team, we are committed to delivering exceptional results for our clients by utilizing advanced algorithms and data-driven insights. Join us in shaping the future of AI in marketing!

Job Description:

We are seeking a highly motivated and experienced Marketing Manager to join our talented team. As a Marketing Manager, you will play a crucial role in developing and executing strategic marketing initiatives, driving brand awareness, and achieving business growth for our clients. You will collaborate with cross-functional teams and leverage AI-driven tools to deliver impactful campaigns that resonate with target audiences. This role offers an exciting opportunity to work in a fast-paced, entrepreneurial environment, and contribute to the success of our agency.

Responsibilities:

  • Develop and implement comprehensive marketing strategies that align with client objectives and target markets.
  • Conduct market research and competitor analysis to identify key trends, customer insights, and growth opportunities.
  • Lead the planning and execution of multi-channel marketing campaigns, including digital advertising, social media, content marketing, email marketing, and SEO/SEM.
  • Utilize AI-powered tools and analytics to measure campaign performance, optimize marketing efforts, and drive data-based decision-making.
  • Manage client relationships, including regular communication, reporting, and performance reviews.
  • Collaborate with internal teams, such as data scientists, designers, and developers, to create compelling marketing collateral and assets.
  • Stay updated on industry trends, emerging technologies, and best practices in AI and digital marketing.
  • Drive thought leadership initiatives by creating valuable content, participating in industry events, and building strategic partnerships.

Qualifications:

  • Bachelor's or Master's degree in Marketing, Business Administration, or a related field.
  • Minimum of 5 years of experience in marketing, with a focus on digital marketing or AI-driven marketing.
  • Proven track record of developing and implementing successful marketing strategies and campaigns.
  • Strong knowledge of AI technologies, marketing automation, and data analytics tools.
  • Experience working in a startup or agency environment is highly desirable.
  • Excellent project management skills with the ability to handle multiple projects simultaneously.
  • Strong analytical mindset, with the ability to interpret data and make data-driven decisions.
  • Exceptional communication and presentation skills.
  • Self-motivated, proactive, and results-oriented mindset.

We Offer:

  • Competitive salary of $150,000 per annum.
  • The opportunity to work with cutting-edge AI technologies and shape the future of marketing.
  • Flexible remote work options, with occasional travel as needed.
  • A dynamic and collaborative work environment with a diverse team.
  • Continuous learning and professional development opportunities.
  • The chance to work with renowned clients and industry leaders.