Business Development Director, Global Content Services – Europe

Company Overview
Part of the MarketFully group, Key Content is a leading multilingual content marketing agency, helping brands connect authentically with global audiences. With expertise in SEO, editorial content, and digital storytelling, we serve 80+ markets. Our sister companies, MotionPoint and GetGloby, also support global content efforts—together delivering strategy, translation, and optimization services that fuel growth across cultures.

Role Summary

We are seeking a dynamic Business Development Manager to accelerate our growth in Europe across High-Growth (Mid-Market) and Enterprise accounts. This role focuses on relationship-driven, service-led consultative selling. You will leverage strong storytelling skills and a deep understanding of the digital content ecosystem to build a robust sales pipeline and drive revenue.

Candidates must have demonstrable experience selling commercially to senior marketing professionals (Director to CMO level) within global or multilingual organizations, specifically offering services comparable to Key Content’s portfolio—SEO content creation, localization, and digital content marketing.

Key Responsibilities

• • Articulate the unique value proposition of multilingual content, SEO strategy, and localization services to address marketing objectives
  • Independently identify new business and upsell opportunities to maximize revenue growth.

• Engage and influence marketing decision-makers through compelling sales presentations.

• Understand client needs within the broader digital ecosystem and tailor proposals accordingly.

• Develop winning sales strategies in collaboration with internal teams (Strategy, Operations, and Creative).

• Maintain accurate sales forecasts and CRM reporting.

• Lead renewal processes in coordination with delivery and account teams.

Qualifications

• 5–7+ years of B2B sales experience, with a strong track record in content services.

• Minimum of 3 years selling services directly to marketing organizations—specifically SEO content development, localization, editorial content, or related digital marketing solutions.

• Proven ability to exceed quota and build strong client relationships.

• Excellent presentation, negotiation, and closing skills.

• Ability to operate independently and cross-functionally.

• Strong communication and storytelling ability; confident engaging senior stakeholders.

• Comfortable navigating ambiguity and adapting to a fast-paced, entrepreneurial culture.

Preferred Technology Experience

• Salesforce for opportunity and pipeline management.

• Outreach and ZoomInfo for prospecting.

• Gong or similar conversational intelligence platforms.

• PowerPoint for client-facing presentations.